Supporting Global and Local Expansions

The term “SMR” stands for Strategy Management and Research.

Our mission is to provide you with the subject matter expertise to help you achieve your goals and objectives.  Our goal is to support your efforts in applying a systematic approach to planning and execution of your company’s path to success. Large numbers of businesses struggle to gain market share in finite marketplaces, where there is only so much money to go around.

This requires competitiveness. Globalization refers to the quickening pace of international trade and the steadily increasing reliance of individual economies on each other. Competitiveness and globalization are linked with strategic management, and understanding how these concepts tie in to each other is required to form a successful long-term strategy for your business.

Strategic Management

We fully understand that business strategy can cover multiple time frames and objectives. A strategy may focus on short-term, medium-term or long-term goals  and may include objectives for growth, brand development, market leadership, product differentiation or infrastructure development.

Developing goals is only the beginning of strategic management, which also includes building systems and processes to accomplish objectives, monitoring operations and comparing outcomes against benchmarks. We also work closely with you on revising strategic goals as needed and continuously setting new goals which are integral parts of the process.

We can work closely with you to help you define a strategy that is tied both to your expertise and your long term goals. Our subject matter experts can help you save time and money.


Advances in communications technology and global travel have changed the way business is done all over the globe. As businesses expand, the need to have a defined way for effective management and execution becomes critical. Additionally each country region has different laws, cultures and modes of business operations. Competitors on opposite sides of the globe can find themselves with distinct advantages or weaknesses stemming from their local geography, legal climate, national labor pool and a host of other factors, adding layers of complexity to competitive strategies. We bring the expertise and connections from across the globe to help you meet your objectives.

In Conclusion

The pace of globalization takes the struggle for competitiveness to a new level, and that has deep implications for strategic management. Strategic plans must include global considerations while remaining focused on the competitive climate of the local economy. For example, long-term financial plans must take the economic conditions of foreign nations into account, since economic troubles on one side of the world can affect a company’s local business. Similarly, refiners of raw materials must consider the price and quality of goods imported from outside of their home country, even when dealing solely with domestic customers.

Let our expertise, connections and proven approaches help you meet your strategic goals.